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The Obama factor: Big retail sales

The Obama factor: Big retail sales


''It's not just Michelle who is causing a stir. During a July 2008 fund-raising event in Seattle, candies nestled in a welcome basket full of goodies, made Barack melt. "Oh my, what were those? Those are phenomenal. I want more," he said, referring to Fran's Chocolates' smoked sea salt caramels wrapped in milk chocolate (Michelle prefers hers covered in dark chocolate.) Since then, the chocolatier has seen a significant increase in sales.''

America's voyeuristic love affair with the rich and famous: what they're wearing, what they're driving and where they play, certainly isn't a new phenomenon. And the obsession is hardly limited to Hollywood -- just look at the First Family. Since the early days of the campaign trail, the media has reported on plenty of intimate details about President Barack Obama, First Lady Michelle and daughters Sasha and Malia, that have fed the public's seemingly insatiable desire to learn more about the family. Not only have the Obama family's favorite things translated into media buzz, but for some companies they've translated into big, yet short-lived, bottom-line profits. http://www.dailyfinance.com/2009/10/27/the-obama-factor-first-familys-favorite-things-translate-into/
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